Case Study: Brochure Designing For A Leading Real Estate Company In India

Case Study: Brochure Designing For A Leading Real Estate Company In India

In today's real estate business, companies are likely to invest heavily in marketing campaigns for their project promotions. The increasing competition is the fact that the industry has witnessed a lot of changes in regulations as well as experienced market fluctuations. Several companies are rooting to new and basic marketing tactics to capitalize on the changing environment & they are expected to do more with less.

Now, imagine if you help a company to achieve the same objectives even with traditional marketing but in an intelligent way. That’s what Futurescape Advertising does.

Discover how we created brochure for Mirador's new project – Mirador Prangan.

About Mirador Builders & Developers :

Mirador is a well–known real estate company in India, headquartered in Mumbai. Their expertise lies in development and construction of ecological & sustainable residences. They cater to infrastructural developments and residential projects, which include Super Luxury, Luxury and Affordable Housing segments.

Mirador Prangan:

Mirador Prangan is a multi building community by Mirador Constructions. The community houses 1 RK, 1 & 2 BHK residences with G+7 storeys in Aatgaon. The projects promotes the idea of community living and it is the perfect setting for your dream abode. Prangan is a blissful community, where everyone has a story to tell and every element has its own characteristics.

Brochure creation requirement:

For brochure creation, the client wanted to revive the old memories of community living amongst its target audience – the middle-class segment. The central focus was ensuring that life for the people who live in Prangan will not be confined to four walls, celebrate life, share joys and sorrows with the people living in the neighbourhood. To back this aspiration, Prangan offers all kinds of facilities like Culture Katta, Chai Pani Station, Yoga zone, Sanjha Chulha, among others.

Our Creative Approach:

To promote the affordable premium homes and help the project stand out from the rest, the creative team at Futurescape held onto the concept of 'nostalgia' & 'togetherness.' The tagline “Lost & Found” matches with the client's brief of reconnecting prospects with the idea of community living, at the same time offering all modern conveniences.
To know more, visit:

Below are some of the mock-ups of the brochure designed by us:

As highlighted in the earlier blog, brochure is vital for boosting your brand's sales and authenticity. It may be considered as a traditional marketing tactic, yet it is one of the effective marketing tools. Is your company looking to create brochure at cost-effective rates?
Futurescape Advertising is one of the best advertising companies in Navi Mumbai offering digital marketing and a comprehensive advertising service. Get in touch now!

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