How to Increase Domain Authority of Website in 2021?

How to Increase Domain Authority of Website in 2021?

Are you looking to increase the domain authority of your website? Stick on here to learn about the various techniques for how to increase the domain authority of your website.

How many of you know that the domain authority of a website contributed to 20% of its SEO success?

It is easy for a business with a good domain authority to rank on search engines than websites with lower domain authority. The better the domain authority of a website, the better the backlink profile it would have.

We will help you with proper techniques about how to increase the domain authority of your website.

Let us first try to understand the meaning of the term 'Domain Authority'.

Domain Authority AKA DA is a score that predicts how well a website will rank on Google search. The higher the domain authority of a website, the higher it can rank on search engines.

Also, let us try to understand the meaning of the term 'Page Authority'.

Page Authority is a score that predicts how well a specific page will rank on search engine result pages.

There are different factors to consider if you want to increase the domain authority of your website in 2021.

1. You need to increase dwell time on your website.

Increasing dwell time and reducing your website's bounce rates can help increase the domain authority of your website.

A website's dwell time is an important On-Page SEO metric that helps calculate a website's user engagement, session duration (or bounce rates) and click-through rates of your website.

If a visitor is able to engage with the content on your page, your website will have a better ranking on SERP.

Dwell time is the time duration a visitor spends on your website without hitting the back button. It has been observed that websites with good dwell time are given more priority by Google as compared to other websites.

Here are a few ways to increase the dwell time of your website:


Write blogs of word count more than 2000.



Show related posts under every blog/article you publish.



Do meticulous interlinking on each of your blogs.



Open external links in new tabs.


2. Interlink your old posts:

Build interlinks by interlinking to your old blog posts by anchor texting the right keywords. Interlinking helps to drive massive traffic to our website. It helps a page to get better domain authority, will be able to attract organic traffic, help search engines to crawl each page more easily, increase page views and will help rank better for the desired keywords.

3. Use Link building tactics:

Guest blogging is an important link building tactic but it is time-consuming because it takes time, dedication and a lot of efforts. While doing guest blogging, you can choose authoritative sites in your niche and write amazing content. Guest posts also help grow email lists by attaching a lead magnet to your post. You can comment on the blogs of the site owner and attract their interest in having a conversation with you. And once you complete writing,, you can promote your content on relevant pages and on social media.

4. Create useful Infographics:

You can create high-quality infographics that people could share on the web. Infographics can help turn a boring topic into an interesting post and it can indirectly help you to earn valuable backlinks. But while creating infographics, you need to find and research the right information before creating the infographic. You need to determine who your audience is while designing your infographic. After this, you might want to promote your infographic on all social media platforms.

5. Run giveaways in order to build links:

Bloggers don't give away backlink for free. But with the help of contests, you can have good traction and increase backlinks to your website. You can do this by running contests for giveaways, product promotions, and coupon codes. Product promotions attract bloggers and help generate links in the process of promotion. Coupon codes can be given as a gift to the readers for participating in a survey. In doing this, you get traction and they get the rewards for promoting your products.

6. Create a white-hat SEO strategy:

By implementing a white-hat SEO strategy, you can attract traction to your website. If a high number of pages published on your website is relevant to your niche, there is a high probability that Google can rank your website on search engines and you have a high domain authority as compared to your competitors. In order to get a natural backlink, you need to write remarkable content which is of the highest quality. You can visit forums, events or blogs and build connections with fellow bloggers over there in order to explore the scope to generate backlinks. You can get a backlink from bloggers by commenting on their blogs and gaining their attention. With good programming skills and knowledge about HTML, you can create tools that help users and in that manner gain a tremendous amount of backlinks.

It is not a hectic task to increase the domain authority of your website but if you give it proper time and put proper efforts, you will be able to see a good amount of traction coming to your website and can then convert them into loyal readers who will come to your website repeatedly.

  • Share:

Subscribe to get our latest news and updates in your inbox